E: May 2015

Wednesday 27 May 2015

5 Instagrammers you need to follow

Instagram is the site to share all aspects of your life through one photo or 15 second vid. On top as number one social media site, beauty bloggers, fashion and film celebrities and even businesses are taking to Instagram to expand audiences, giving us a small insight into their world.

With Rihanna back online we get to see personally signed Dior handbags and short reveals from the new Dior campaign, to sneaky insights into a buyers meeting for the next Burberry collection. Although we may not ever be able to afford the iconic trench we get to see whose wearing it, what the brand is up to and whats to come.
For beauty lovers, 15 second videos are all we need to see how to perfectly apply liquid eyeliner or top tips for contouring (a task we still are trying to master) (See Kim K instagram...)

With over 300+ million users, Instagram is the site we all go to and here are my top 5 Insta addicts you need to follow:

1.1
@KimKardashian
- if you're not following her you're kind of crazy. Insights into backstage at the Kimye wedding, private parties and the life of the number 1 Kardashian.

2.2
@TashOakley
- ultimate girl crush. Beaches, bikinis, fitness and food.

3.3
@ReissFashion
- whether you're a fan of the store or not, five scrolls through this page and you will be obsessed. Smart and sophisticated, fashion lovers will swarm.

4.4
@Kristina_Bazan
- my favourite fashion blogger. Follow her as she jets around the world, shooting campaigns for numerous designers and attending the coolest parties. She's pretty cool.

5.5
@Olivier_Rousteing
- shots from the red carpet of best friends (to name only a few), Beyonce, Kendall Jenner, Justin Bieber and Jourdan Dunn, all wearing Balmain.
Prepare for lots of emojis, kisses and #BalmainArmy. - If you can't beat them, join them.

Tuesday 19 May 2015

rise of the Balmaination

Olivier Rousteing, who graduated and established his career working for Roberto Cavalli as the head of the women's division, has 12 years on cultured and established one of the most unique couture houses of this generation. Every collection is the most memorable and star studded event of any fashion week.

Recognising the importance of Instagram for any successful fashion brand now, with 1.1 million followers, Rousteing's crazy devotion to social media allows us inside every private moment, from behind the scenes polaroids of Kim K's photo shoots, to his famous ladies in Balmain on the red carpet.

Announcing at the Billboard Awards on Sunday arm in arm with Jourdan Dunn and Kendall Jenner in head to toe Balmain, Rousteing follows friend, Alexander Wang in expanding his army for every consumer.

Now couture comes to high street, and we gain access to the military inspired, satin and sheen looks that we love.

Balmain comes to H&M.

Tuesday 5 May 2015

Met Ball : most stylish ladies

Jewels, ball gowns and red lipstick. Another Met ball later we are left in awe.

This year our women truly pulled out all the stops for this years China inspired top fashion event of the year.

A twitter led feud broke out concerning Kim K's 'obsession' with Beyonce, having worn a drop dead gorgeous gown that slightly reflected some of queen B's previous looks. Rihanna wore a dress carved by the gods, and I mean one lady that took two long years to construct - she really looked like the 'Belle' of the ball. J'Lo, Kim and Beyonce bared all in slinky mesh with luxury stone detailing.
And Lady Gaga, Sarah Jessica-Parker and Karen Elson adorned their heads with beautiful beyond words headpieces.

With a set dressed with elegant woodland and exquisite floral displays, a red carpet extending to the peak of the museum and an interior laden with crisp stone walls and entrance ways, the stage was set for a fabulous evening.